Traditionally, the real estate
agent industry in Taiwan
operated as a "zero-sum game,
"where individual success
overshadowed collaborative
efforts. The fierce competition
amongst independent legal
entities, even within the same
franchise, often led to a lack
of transparency, reduced
transaction efficiency, and
an industry marred by
fragmentation and disputes.
This environment also fostered
unethical practices and conflicts
among agents, tarnishing the
industry's reputation.
In response to these challenges,
the YungChing Realty Group
initially established cooperation
guidelines through contracts
and regulations. In the first
quarter of 2021, the group
introduced the “Real Estate
Agent Joint Sale Platform”.
The platform facilitates
the exchange of housing
information, cooperation
in property viewings, and
transaction facilitation, enabling
agents to reap the rewards of
their combined efforts. Since
its launch, it has increased
the number of property
transactions facilitated through
collaboration by nearly 40%. It
has shattered the constraints of
the "zero-sum game" scenario,
fostering efficiency in property
transactions, promoting healthy
cooperation, and enhancing
customer satisfaction.
The number of group stores
surging has grown from 1,300
to more than 1,650 after the
platform's launch, representing
a remarkable growth of 27%. It
has established the YungChing
Realty Group as a leader
among real estate agent brands
in Taiwan.
Traditionally, the real estate
agent industry in Taiwan
operated as a "zero-sum game,
"where individual success
overshadowed collaborative
efforts. The fierce competition
amongst independent legal
entities, even within the same
franchise, often led to a lack
of transparency, reduced
transaction efficiency, and
an industry marred by
fragmentation and disputes.
This environment also fostered
unethical practices and conflicts
among agents, tarnishing the
industry's reputation.
In response to these challenges,
the YungChing Realty Group
initially established cooperation
guidelines through contracts
and regulations. In the first
quarter of 2021, the group
introduced the “Real Estate
Agent Joint Sale Platform”.
The platform facilitates
the exchange of housing
information, cooperation
in property viewings, and
transaction facilitation, enabling
agents to reap the rewards of
their combined efforts. Since
its launch, it has increased
the number of property
transactions facilitated through
collaboration by nearly 40%. It
has shattered the constraints of
the "zero-sum game" scenario,
fostering efficiency in property
transactions, promoting healthy
cooperation, and enhancing
customer satisfaction.
The number of group stores
surging has grown from 1,300
to more than 1,650 after the
platform's launch, representing
a remarkable growth of 27%. It
has established the YungChing
Realty Group as a leader
among real estate agent brands
in Taiwan.
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