The continuous growth of CTBC Financial Holding is guided by the company’s “We are family” brand spirit and core values of integrity, innovation, professionalism, teamwork, and care. The company’s mission is to protect and build the wealth of their customers. They pursue this by creating value for their customers, employees, shareholders, suppliers, and community. CTBC is highly service-oriented and always place customers first by listening attentively to their needs, offering professional financial services, and rigorously developing new markets and products. CTBC continues to develop diverse solutions and comprehensive financial services, allowing them to grow together with their stakeholders and cement its brand’s status as “Taiwan Champion, Asia Leader.”
The continuous growth of CTBC Financial Holding is guided by the company’s “We are family” brand spirit and core values of integrity, innovation, professionalism, teamwork, and care. The company’s mission is to protect and build the wealth of their customers. They pursue this by creating value for their customers, employees, shareholders, suppliers, and community. CTBC is highly service-oriented and always place customers first by listening attentively to their needs, offering professional financial services, and rigorously developing new markets and products. CTBC continues to develop diverse solutions and comprehensive financial services, allowing them to grow together with their stakeholders and cement its brand’s status as “Taiwan Champion, Asia Leader.”
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